SEO expert job in Rawalpindi Pakistan details
|Company Name||Bluebird Communication|
|Experience||2 years of Search Engine Optimization|
|Job Requirements||Read below|
Read everything carefully before applying for this SEO expert job
What’s SEO Expert Job?
An SEO expert is a professional who specializes in optimizing websites to rank higher in search engine results pages (SERPs). This includes tasks such as keyword research, content optimization, link building, and technical SEO.
The main goal of an SEO expert is to improve the visibility and ranking of a website in search engines like Google, which can lead to increased traffic, leads, and sales. SEO experts use a variety of techniques to optimize websites, including on-page optimization (making changes to the actual content and structure of a website), off-page optimization (building links and promoting a website through other channels), and technical SEO (optimizing the technical aspects of a website, such as its coding and structure).
SEO experts typically have a strong understanding of how search engines work and how to analyze and optimize websites to improve their ranking in search results. They may also have experience with analytics tools and marketing strategies, and may be responsible for creating and implementing SEO campaigns for their clients or employers.
What’s Content Writer Job?
A content writer is a professional who creates written content for a variety of purposes and audiences. This can include writing articles, blog posts, social media posts, website copy, marketing materials, and more.
Content writers may work for a company or organization, or may be freelancers who work on a contract basis. They may specialize in a particular industry or subject matter, or may have a more general focus.
The main goal of a content writer is to create written content that is informative, engaging, and well-written. This involves conducting research, organizing information, and writing clear and concise copy that is tailored to the specific audience and purpose of the content. Content writers may also be responsible for editing and proofreading their own work, and may collaborate with other writers, designers, and marketing professionals to create content that is part of a larger campaign.
- On-page SEO knowledge
- Off-page SEO knowledge
- The candidate should have strong skills in SEO, keyword research, on page and off page SEO, and link building
- Keyword research is an important part of any SEO campaign
- Technical SEO knowledge
- Competitor Analysis: a form of market analysis that helps businesses determine their competitor’s strengths or weaknesses and their comparative position in the marketplace
- Knowledge of link building tactics is essential for this vacancy
- Ensure consistency in all aspects of your work, including style, fonts, images and tone
- An understanding of tools like Ahrefs, Google Keyword Planner, and Google Analytics will help you to improve your SEO strategy
- Complete keyword research and generate topics for blog articles
- Writing articles and blog posts, creating product descriptions and descriptions for social media, captions for photos, taglines for websites
- Edit blog posts and content before publication to ensure that they are error-free
- Identify and fill gaps in our content strategy by focusing on research and identifying customer needs
- Provide strategic insight into on-site and off-site SEO strategies for a range of projects
- Research online to collect and analyze data
- Conduct on-site and off-site research to identify your competitors’ strengths and weaknesses
- Recommend changes to website architecture, content, linking and other factors to improve the search engine ranking position of target keywords
- To get higher rankings, perform keyword research to determine the right keywords
- Complete weekly and monthly reports using Google Analytics, which can be found at https://www.google.com/analytics
- Conduct monthly on-site and off-site SEO audits to ensure that our sites are performing optimally
- Stay abreast of the latest developments in search engine optimization (SEO) and stay informed about industry changes
- Contribute to the company blog, social media, and other communications
Who Can Apply?
- Excellent writing and grammar skills, a creative thinker who can express herself clearly and accurately, and an ability to communicate efficiently
- Experienced in content marketing, content growth and search engine optimization
- Self-motivated, driven and always looking for ways to improve current marketing efforts.
- Three to five years of experience in SEO and content writing is required
- Excellent writing and editing skills; exposure to various CMS platforms (e.g., WordPress) is preferred
- Creating content that readers are comfortable reading across multiple digital platforms
- Ensure consistency in the design of your text, images and tone
- Strong written and verbal communication skills are required
- Ability to work with a broad range of people with different perspectives, skills and expertise
- A self-starter who thrives in an environment where work is constantly challenging